Plastic surgery procedures always benefit from a little extra planning.
In recognition of her leadership as a cosmetic surgeon in Washington D.C., our own Dr. Roberta Gartside has been inducted into the National Association of Professional Women’s VIP Woman of the Year Circle. As a certified plastic surgeon who has been given many distinctions for her work in the field, Dr. Gartside’s passion for her work has helped her to succeed in her profession.
Here’s a frightening truth: anyone with a medical degree can call himself a “cosmetic surgeon” and perform complex aesthetic procedures – regardless of training or background. Literally anyone. With this laxity in titles, how do you protect yourself from selecting a surgeon who is underqualified and potentially unskilled in cosmetic surgery? By choosing one that is board-certified by the American Board of Plastic Surgery (ABPS).
The American Society of Plastic Surgeons (ASPS) reports that response to their national ad campaign, highlighted in June on our blog, has been both immediate and positive. According the ASPS, call-centers fielded 376 queries in the first week the commercials aired. 26 percent of these queries were prompted solely by the ads. An additional 459 calls to a number posted on the ASPS website resulted in 129 direct transfers to member surgeons between June 9th and 24th. This response, according to ASPS president Robert X. Murphy Jr., MD., is “nothing short of fantastic.”